Attracting Hallmark viewers with a tempting snowman: Netflix’s strategy.

Attracting Hallmark viewers with a tempting snowman: Netflix’s strategy.

Thanks to increased competition, rising subscription costs, and a frustrating policy of canceling shows just as they start to gain momentum, Netflix is no longer the cultural powerhouse it once was. However, the good news is that Christmas is approaching, the time of year when Netflix gets to shine. Which is why it has just … Read more